Facebook is by far the largest and most significant social media platform in the world. It’s one of the world’s most valuable companies, and is considered one of the Big Four technology companies along with Amazon, Apple, and Google. So being verified on Facebook is very important to your business or brand. Its popularity has led to prominent media coverage for the company, including significant scrutiny over privacy and the psychological effects it has on users.
Before you proceed to submit your verified badge request, you may want to refer to the common reasons why Facebook rejects verification requests. There are two types of verification on Facebook;
- Blue verification badge
- Gray verification badge
Requirements for law enforcement, city governments, politicians and elected officials
Here are the requirements for law enforcement, city governments, politicians and elected officials, to get verified on Facebook.
- Everyone who manages the page must turn on two-factor authentication for their profiles
- The page name must include the word “Government” to avoid confusion with a physical location
- The page name can include a government title or abbreviation, such as senator, representative, MP, mayor, etc
- The page name can’t include “for parliament,” “for [your country],” etc
- The page category must be set to Politician
- The page name must include a government title or abbreviation, such as senator, representative, MP, mayor, etc
- The page category must be set to Government Official
- The page’s About section must clearly state that it’s a government page
How to get a blue verification
The blue verification badge is meant to inform people that a page or profile of public interest is authentic. Its applied to eligible brands, media organizations and public figures. Eligibility for the blue verification badge is based on a variety of factors, such as account completeness, policy compliance and public interest.
Before you request for the blue verification badge, your page or profile must comply with Facebook’s terms of service and have the following:
- A cover photo
- A profile photo
- A name that follows Facebook’s guidelines
- Content posted to the account
- “Follow” enabled (profiles only)
You can then submit a request by filling out this form. You will be required to submit a copy of your official government-issued photo identification (example: passport, driver’s license, national identification card) to validate your request. And additional information to help them better review your request. Please include a few sentences explaining why the account should receive the blue verification badge and relevant URLs that help illustrate public interest for the account. You’ll receive a notification once we review your request. Please don’t submit more than one request for your account. For denied requests, you can submit a new request after 30 days.
How to get a gray verification badge
If your page’s category is Local Business, Company or Organization, your page may be eligible for a gray verification badge. If you’re an admin, your page has a profile and cover photo, and is eligible, you’ll see this option in your page’s Settings.” If you don’t see the “verify this page” option it’s because Facebook hasn’t rolled out the feature to all users or your page is not eligible. To verify your Page on Facebook with a gray badge, you can use your business’s publicly listed phone number or a business document (example: phone bill).
Follow the steps below:
- Click ‘Settings’ at the top of your page
- Click ‘General’
- Click ‘Page Verification’
- Click ‘Verify this Page’
- Click ‘Get Started’
- Enter a publicly listed phone number for your business, your country and language
- Click ‘Call Me Now’ to allow Facebook to call you with a verification code
- Enter the 4-digit verification code
- Click ‘Continue’